An Internet based system and method (10) for connecting accredited real estate clients (22) to accredited agents (36) is disclosed. Prospective clients and agents visit a web site (14) and apply for accreditation. Those that meet selected criteria are accredited. An accredited client (22) wishing to enter into a transaction is matched with accredited agents (36), one of whom is selected by the accredited client (22) to assist the accredited client (22) in consummating the transaction. Upon consummation of the transaction, the selected agent confers a first benefit on a referral manager (16) and the referral manager (16) confers a second benefit on the accredited client (22).