An electronic system and method for creating, marketing, and selling equity shares, represented by stock in individual real estate parcels is provided. A system and method for providing a liquid market for real estate stock is also provided. The system includes, a central controller, coupled to a network, having a trading system that processes the purchase and sale of real estate parcel based stock, an investor interface with which investors communicate with the central controller, and a real estate owner interface with which real estate owners communicate with the server. A real estate owner creates, through the system a real estate stock offering, which is presented to a plurality of investors. Each investor may purchase the stock with a purchase commitment. The investors may later trade the real estate parcel stock via the system.