A system for advertising real estate includes providing a signboard located at a property that includes a property identification code; mobile device application software provided on a mobile device including a user interface facilitating registration and optionally other application software configuration options, the mobile device application software and user interface including provisions for entry of the property identification code; and a database hosted on a remote server(s) associated with the mobile device application software including real estate information on the property corresponding to the property identification code. Entry of the property identification code into the mobile device application software provided on the mobile device results in the transfer of the real estate information corresponding to the property identification code to the mobile device.