A strategizing method for ensuring that the matrix that support and address a business' s strategies for growth and profitability are highly correlated with the business' s property, the features of the property and the uses of the property is disclosed. The selected property, the set of potential uses of the selected property and the one or more features of the selected property are recommended independent of any interest of the recommended party and the selected property or features thereby ensuring an unbiased correlation factor. The method and process address every aspect of a property project and greatly simplify the business' s ability to focus on their day-to-day work.